Ormax

Malayalam films bounce back to box office glory

Malayalam films bounce back to box office glory

Manjummel Boys, made on a budget of ₹20crore, is the third highest grossing film in the January-March quarter across all languages, with collections of ₹173 crore. Premalu, a romantic comedy made for less than ₹10…


Streaming platforms at crossroads on regional content

Streaming platforms at crossroads on regional content

While the acquisition of tent-pole Tamil and Telugu films remains a priority, a significant shift toward regional language originals could still be some time away with subscriptions and advertising having plateaued and as traditional TV…




Streaming growth slows after boom

Streaming growth slows after boom

The explosion in streaming video fuelled by the covid pandemic has cooled to a sedate pace as new entertainment options open up and cities get saturated with OTT subscriptions. The total audience for OTT platforms…